Development professional · Dhaka, Bangladesh

Development that protects dignity, fosters self-reliance, and builds possibility.

I’m ATM Ridwanul Haque, Founder and CEO of Agroho Society. I work to advance development that protects human dignity, strengthens self-reliance, and expands opportunities for people and communities. Through community development, inclusive finance, WASH, and public health, I seek to build more equitable systems where everyone can live with dignity, exercise their potential, and shape a better future.

15+ years across development programmes, research and implementation
ATM Ridwanul Haque standing outdoors
Founder & CEOAgroho Society
15+years in development
500+staff & volunteers led
2018Agroho Society founded
Bangladeshcommunity-first programmes

People-centred development

Ethical finance

Evidence-led programmes

Collaborative impact

01 / About

Building solutions around people, not just programmes.

A practical, partnership-led approach to inclusive and sustainable development.

ATM Ridwanul Haque is a development professional with more than 15 years of progressive experience in project design, implementation, monitoring and evaluation across poverty alleviation, WASH, microfinance, women’s empowerment, SME development, humanitarian aid and public health.

As the Founder and CEO of Agroho Society, he works at the intersection of grassroots needs and practical programme design. His work spans community health, clean water, menstrual hygiene management, women’s entrepreneurship and environmental sustainability. He pioneered the concept of Soft Microfinance, coining the term and developing a distinctive, human-centred financing model that reimagines the role of finance in human development. Grounded in dignity, affordability, and compassionate support, Soft Microfinance challenges conventional lending practices by putting people before profit and self-reliance before dependency. It offers a more humane and equitable approach to finance to overcome financial vulnerability, build sustainable livelihoods, and shape their own futures.

Throughout his career, he has collaborated with multidisciplinary teams, donor agencies, embassies, and international knowledge organisations to advance innovative, inclusive, and sustainable development.

Visited 63 of Bangladesh’s 64 districtsThrough development work and field engagement.
International seminars, summits & professional visitsSweden, Denmark, Germany, Malaysia, Singapore, Thailand, Sri Lanka, and India.

02 / Focus areas

Connected challenges need connected solutions.

Core areas of expertise built through field implementation, programme leadership and applied research.

01

Inclusive & ethical finance

Soft Microfinance, financial inclusion and borrower-centred models designed around dignity and affordability.

Soft Microfinance
02

Water, sanitation & hygiene

Rural and urban sanitation; safe water supply solutions, including community-based piped water systems, reverse osmosis (RO) systems, and rainwater harvesting systems (RWHS); hygiene behaviour change; WASH in schools; sanitation market development; and resource recovery.

WASH
03

Public & community health

Mobile hospital, access to primary healthcare for underserved and garment-worker communities, and hygiene education.

Public health
04

Women’s economic empowerment

Women-led enterprise development, menstrual health management (MHM) initiatives and community-centred economic participation.

Women Empowerment
05

Humanitarian response

Development and migration issues, cross-sector coordination, partnerships and support for vulnerable communities.

Resilience
06

Programme quality & learning

Project design, monitoring, evaluation and learning (MEL), results measurement, donor engagement and team leadership.

Learning & Strategy

03 / Selected work

From Field to New Models

Programmes and ideas that reflect a focus on practical services, community agency and sustainable outcomes.

Agroho team gathered for a programme meetingAgroho Society · Team collaboration

Organisational leadership

Agroho Society

A multidisciplinary, Dhaka-based non-profit working across grassroots healthcare, inclusive finance, WASH, environmental sustainability, and other related areas.

Programme

Mobile hospitals & community health

Mobile healthcare services for garment-worker and underserved communities, including door-to-door visits, primary care and health awareness.

Community health · Access to care
Programme

WASH

Water and hygiene including MHM interventions for communities and textile/RMG workers affected by water pollution, poor water quality, and water scarcity.

Water · Sanitation · Hygiene
Pilot

Soft Microfinance

A welfare-financing model that emphasises borrower wellbeing, ethical lending, affordability and support services beyond credit alone.

Inclusive finance · Social innovation
Programme design

Women-led enterprise & circularity

Initiatives involving women’s entrepreneurship, menstrual hygiene management and plastic-waste recycling.

Economic opportunity · Environment

04 / Experience

A career built across delivery and leadership.

Experience across non-profit leadership, programme management, learning and innovation

2018 — Present

Agroho Society · Dhaka, Bangladesh

Founder & Chief Executive Officer

Founded and leads a multidisciplinary non-profit focused on grassroots development, including clean water, public health, inclusive finance, water justice and environmental sustainability.

  • Launched mobile-hospital services for garment workers and underserved populations; recognized with Silver and Bronze Awards by the Bangladesh Brand Forum.
  • Theorized and currently piloting the Soft Microfinance model.
  • Leads project design, partnerships, external communications, programme implementation and monitoring.
2012 — 2018

BRAC · Bangladesh

Project Lead & Senior Sector Specialist

Led school and rural WASH programme activities, covering hygiene behaviour change, water supply, sanitation, hygiene promotion and WASH credit.

  • Served as Project Lead for large-scale school WASH programmes funded by charity: water (USA) and led a hygiene behaviour change communication project.
  • Led programmatic and operational activities for WASH projects funded by the Embassy of the Netherlands in Bangladesh, DFAT, and DFID, focusing on rural water supply, sanitation, hygiene promotion, and WASH credit.
  • Coordinated with international organisations and development partners, including charity: water, IRC, the Netherlands, the World Toilet Organization, LIXIL, UNICEF, and iDE.

05 / Education

Academic grounding, practical application.

Formal education paired with programme management and applied development practice.

2018

Master of Development Studies (MDS)

BRAC University, Bangladesh

Fully Funded · High Distinction
2010

Master of Business Administration (MBA)

Military Institute of Science and Technology / Bangladesh University of Professionals

Admission Topper
2008

Bachelor of Social Science (Honors)

Jahangirnagar University, Bangladesh

University Scholarship

Technical proficiency

MS ProjectMS VisioSPSSProject DesignBudgeting & reportingMEL

06 / Latest work & ideas

What I’m exploring now.

A dedicated space for new writing, current pilots, field learning and project updates. This section can be updated as new work is published.

Programme learning

Community health

Mobile healthcare closer to communities

Programme learning around practical access to health services for underserved communities and garment workers.

Research interests

WASH · Circular systems

From sanitation challenges to resource recovery

Past research and programme work examine sanitation supply chains and the potential for faecal-sludge-based organic fertiliser in Bangladesh.

Explore the IRC research record

07 / Publications & media

Research, commentary and public writing.

A selected record of WASH research, opinion writing and commentary on soft microfinance. Links open the original publisher or repository.

15 publications

Research · Case study2014

Sanitation demand and supply in rural Bangladesh: rapid assessment to identify supply chain challenges

Co-authored study exploring rural sanitation demand, supply chains and the availability of products and services.

Conference paper2014

Making profit from faecal sludge: BRAC WASH Initiative

Conference contribution listed for the WASH 2014 Conference in Brisbane, Australia.

Research · Resource recovery2015

Nothing left to waste: the prospects for faecal sludge-based organic fertiliser in Bangladesh

Research on the prospects for developing a viable process for faecal-sludge-based organic fertiliser.

Commentary · Humanitarian policy2017

Influx of Rohingya refugees entails a serious burden on the economy

Commentary on the economic and resource pressures associated with the Rohingya refugee influx in Bangladesh.

Opinion · Welfare financeOct 2024

Soft microfinance — a welfare financing

Introduces soft microfinance as a more humane, borrower-centred approach to financial inclusion.

Opinion · Welfare financeOct 2024

Soft Microfinance, a Welfare Financing

Discusses borrower welfare, fair lending terms and support beyond credit alone.

Opinion · ImplementationNov 2024

Soft microfinance: an implementation model

Explores how the soft microfinance approach might be implemented in practice.

Opinion · Reimagining financeDec 2024

Reimagining Microfinance: A Shift to the Soft Approach

Argues for a shift toward a finance approach that puts borrower wellbeing and social outcomes first.

Opinion · Empathetic lendingJan 2025

Soft Microfinance: Empathetic Lending

Opinion piece on empathetic lending and the welfare goals of soft microfinance.

বাংলা · মতামতJan 2025

সফট মাইক্রাফাইন্যান্স: একটি কল্যাণমূলক অর্থায়ন ব্যবস্থা

বাংলা ভাষায় সফট মাইক্রোফাইন্যান্স ও কল্যাণভিত্তিক অর্থায়ন নিয়ে মতামত।

বাংলা · মতামতFeb 2025

সফট মাইক্রোফাইন্যান্সের ভূমিকা

বাংলা ভাষায় সফট মাইক্রোফাইন্যান্সের ভূমিকা নিয়ে প্রকাশিত মতামতধর্মী লেখা।

Opinion · Financial inclusionFeb 2025

Soft microfinance: potential game-changer

Considers soft microfinance as a possible borrower-first alternative within financial inclusion.

Opinion · Economic justiceMay 2025

Soft Microfinance: Economic justice

Connects inclusive finance with the broader goal of fairness and economic dignity.

Opinion · PartnershipsJul 2025

Soft Microfinance: Partnering, Not Just Lending

Highlights partnership and support systems as part of a welfare-oriented financial model.

Opinion · Ethical financeNov 2025

Soft Microfinance: Not to profit from poverty

Challenges profit-first assumptions and revisits the social purpose of microfinance.

08 / Contact

Let’s connect around work that matters.

For partnerships, programme discussions, speaking, research and professional enquiries, use the direct contact links below.

Phone+880241025895 Emailatm.ridwanul.haque@gmail.com
OfficeAgroho Society13/15, 3rd Floor, Road No 2, Shyamoli, Dhaka 1207, Bangladesh↗